Obey, Taking Over.

As I walked into Metro Park and Zumies, two of the most popular stores for teenagers, the workers both advertised Obey as one of the hottest upcoming brands this year. Their products are interesting and very fun to look at. Shepard Fairey's artistic style creates a lot of curiosity in the minds of shoppers and skaters with his unorthodox artwork and relation to world events. The story follows.

Shepard Fairey started his artistic life in South Carolina with the influences of his musical and skateboarding interests. His designs are inspired by the images associated with punk, rock, hip-hop, and skateboarding. He went to school to develop his artistic creativity and learned screen printing. The image of Obey is a sketch of Andre the Giant that he drew up while teaching his friend hot to sketch.



I like Obey clothing because of its attention to fit. Many T-shirt designers do not focus on the fitting of the t-shirts, but Obey's clothing is fitted very well. The material they use is also very soft. Although many people think that $30 for a t-shirt is quite expensive, I think the quality in these shirts are not regularly found. The designs are also very nice, I would describe them as a very simple, but yet artistic creation.



Obey has dug into the other parts of clothing as well by producing jackets, dress shirts, and other goodies. It is very common to see people wearing a Obey jacket, usually leather. Obey has done an outstanding job in fashion design and artistic creativity.



Check out Obey at: http://obeyclothing.com/